BayCare Celebrates its Extraordinary Team with Super Bowl Commercial
You can lean on BayCare.
That’s the message delivered in a series of commercials celebrating extraordinary nurses that will debut on Sunday, Feb. 12, during America’s most-watched football game.
In the signature piece, several BayCare nurses sing a cappella Bill Withers’ classic “Lean on Me.”
“Four months into my time at BayCare, I want the world to know we are one of the nation’s highest-performing large health systems,” said BayCare President and CEO Stephanie Conners. “I want there to be no mistake that is because of our extraordinary team members and our affiliated physicians and advanced practice providers who provide high quality, compassionate care for our patients.”
Conners, who began her career as a nurse, participated in the filming of the commercial that drew dozens of nurses to participate from across the health system’s West Central Florida footprint. The commercials were shot in the past two weeks at the almost-complete BayCare Hospital Wesley Chapel, which will open as the health system’s 16th hospital in mid-March.
The celebration of BayCare team members also includes two other spots that will air on Sunday before and after the Super Bowl. But it is the “Lean on Me” spot that most struck a chord with Conners, who has made it a priority since joining the organization in October to travel across BayCare’s service area to meet team members on the front line.
“What I have witnessed over and over again is the highest-quality of health care being delivered with an amazing, compassionate culture,” Conners said. “That is worth celebrating.”
BayCare is among the nation’s highest-performing large health care systems. In 2022, BayCare ranked among the top 20% of large health systems in the U.S., according to FORTUNE/Merative™, which also ranked BayCare’s St. Joseph’s Hospitals among the nation’s Top 100 Hospitals®. Only 11 other large health care systems in the country have maintained that ranking for four straight years.
BayCare also continues to be recognized for its commitment to its team members, more than 30,000 strong. In 2022 BayCare was named, for the 6th time, to the Best Workplaces in Health Care™ by Great Place to Work® and Fortune magazine.
To learn more about BayCare, visit BayCareNurses.org or BayCareCareers.org.
BayCare is a leading not-for-profit health care system that connects individuals and families to a wide range of services at 15 hospitals and hundreds of other convenient locations throughout the Tampa Bay and central Florida regions. The system is West Central Florida’s largest provider of behavioral health and pediatric services and its provider group, BayCare Medical Group, is one of the largest in the region. BayCare’s diverse network of ambulatory services includes laboratories, imaging, surgical centers, BayCare Urgent Care locations, wellness centers and one of Florida’s largest home care agencies, BayCare HomeCare. Its Medicare Advantage insurance, BayCarePlus, is among the region’s few 5-star-rated plans and the system is ranked in the top 20 percent by Fortune/Merative™. BayCare’s mission is to improve the health of all it serves through community-owned, health care services that set the standard for high-quality, compassionate care. For more information visit BayCare.org.